Building is Easy Now. Getting Users is Not

Learn why building products has become easier with AI, but acquiring real users remains the biggest challenge. This workshop covers product positioning, user acquisition, AI search discovery, and practical strategies to launch products successfully.

15 Jul
New Delhi, India
About Event

Building is Easy Now. Getting Users is Not

Artificial Intelligence has transformed the way products are built. Today, anyone can create an MVP in days using AI-powered tools. However, launching a product is only the beginning. The real challenge is getting users to discover, trust, and continuously use your product. This 45-minute workshop is designed for students, aspiring entrepreneurs, developers, and startup enthusiasts who want to understand what happens after building a product. Through real-world examples and the ClickEmbark case study, participants will learn practical strategies for product positioning, user acquisition, early customer validation, visibility, feedback collection, and AI-powered search discovery. Whether you're building your first startup or your final-year project, this session will help you understand how successful products grow beyond development.
Why Participate

More than just a hackathon.

🏆

Learn why user acquisition matters more than product development.

A key benefit available to participants in this event.

🚀

Understand modern AI-powered product development.

A key benefit available to participants in this event.

🤝

Learn practical user acquisition strategies.

A key benefit available to participants in this event.

Speakers & Mentors

Learn from AI researchers and founders.

Surya

Founder and Product builder · climbrk

Founder and Product builder

Schedule

48 hours of building and innovation.

15 Jul, 8:00 pm

Introduction: Why Building Has Never Been Easier

Discover how AI tools have transformed product development, enabling anyone to build MVPs and launch ideas faster than ever before.